Amika's The Kure shampoo and conditioner set has garnered attention for its promise of fortifying and revitalizing hair. This review delves into the product's performance, key ingredients, and recent formula changes, offering a comprehensive analysis for potential users.
Many users initially rave about the original formula of Amika's The Kure shampoo and conditioner, praising its ability to leave hair feeling silky and detangled. One reviewer specifically mentions how the old formula worked wonders on fine hair, attributing its success to a high concentration of avocado oil. However, the introduction of a "new formula" has sparked concerns among loyal customers.
The primary concern revolves around the altered ingredient list in the new formula. Some users report a decline in the shampoo's performance, describing it as "basic boring shampoo" compared to its predecessor. A significant point of contention is the reduced concentration of avocado oil, a key ingredient known for its silky properties. One user, who discarded more than half a bottle of the new formula shampoo, emphasizes the stark difference in results compared to the original.
To understand the potential impact of the formula change, it's crucial to examine the key ingredients in The Kure shampoo and conditioner:
Here are the full ingredient lists for both the shampoo and conditioner, allowing for a direct comparison:
Read also: Amika Shampoo: Ingredients & Benefits
Shampoo (Full Ingredients): Water/aqua/eau, sodium c14-16 olefin sulfonate, cocamidopropyl betaine, glycerin, disodium cocoamphodiacetate, peg-7 glyceryl cocoate, hippophae rhamnoides (sea buckthorn/argousier) fruit/seed oil, borago officinalis (borage/bourrache) seed oil, persea gratissima (avocado/avocat) oil, mangifera indica (mango/mangue) seed butter, butyrospermum parkii (shea/karite) butter, hydroxypropyl guar hydroxypropyltrimonium chloride, lavandula angustifolia (lavender/lavande) flower extract, chamomilla recutita (matricaria/matricaire) flower extract, rosmarinus officinalis (rosemarin) leaf extract, hydrolyzed quinoa, aminomethyl propanol, bis-pca dimethicone, butylene glycol, disodium edta, disodium peg-12 dimethicone sulfosuccinate, peg-12 dimethicone, peg-150 distearate, polyquaternium-10, polyquaternium-7, polysorbate 20, propylene glycol, glycol, glycol stearate, glycol distearate, sodium methyl cocoyl taurate, citric acid, dehydroacetic acid, benzyl alcohol, phenoxyethanol, potassium sorbate, sodium benzoate, benzoic acid, fragrance/parfum, benzyl benzoate, hydroxycitronellal, limonene.
Conditioner (Full Ingredients): Water/aqua/eau, myristyl alcohol, propylene glycol, cetearyl alcohol, cetrimonium chloride*, hippophae rhamnoides (sea buckthorn/argousier) fruit/seed oil, borago officinalis (borage/bourrache) seed oil, mangifera indica (mango/mangue) seed butter, butyrospermum parkii (shea/karite) butter, hydroxypropyl guar hydroxypropyltrimonium chloride, aloe barbadensis leaf juice, glycerin, hydrolyzed quinoa, aminomethyl propanol, bis-pca dimethicone, butylene glycol, c11-15 pareth-7, c12-16 pareth-9, caprylyl glycol, decyl oleate, disodium peg-12 dimethicone sulfosuccinate, trideceth-12, trimethylsiloxyamodimethicone, citric acid, etidronic acid, lauryl alcohol, hydrogenated palm glycerides citrate, phenoxyethanol, potassium sorbate, sodium benzoate, cetyl alcohol, benzyl alcohol, tocopherol, fragrance/parfum, benzyl benzoate, hydroxycitronellal, limonene.
*antistatic agent/agent antistatique
Please be aware that ingredient lists may change or vary from time to time.
While the shampoo formula change raises concerns, Amika's The Kure deep conditioner remains a popular choice. It is particularly beneficial for individuals with low-porosity hair, as it effectively penetrates the hair shaft rather than simply coating the strands.
Read also: Sparkling Hair with Amika
Deep conditioners contain a higher concentration of emollients than regular conditioners, resulting in softer and more manageable hair. This increased softness makes detangling easier, reducing hair loss.
One reviewer with 4B hair reports significant strengthening after three months of using the deep conditioner, praising its nourishing ingredients for providing essential TLC. The deep conditioner is lauded for its ability to deeply hydrate and revive curls, leaving hair noticeably softer.
The deep conditioner comes at a premium price of $42 for 8.4 oz. While users acknowledge its effectiveness, some express a desire for a larger quantity of product at this price point. Despite the cost, the deep conditioner is considered a worthwhile investment due to its transformative effects on hair health and manageability.
Read also: Amika Shampoos & Masks for Oily Hair
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